Building Findable Website or Magic Lantern Guides

Building Findable Website: Web Standards, Seo, and Beyond

Author: Aarron Walter

This is not another SEO book written for marketing professionals.  Between these covers you’ll find practical advice and examples for people who build websites aiming to reach their target audience. Each chapter will introduce you to best practices and fresh perspectives on how to accomplish these simple, yet indispensable goals:

• Help more people find your site

• Help users find content within your site

• Encourage return visits

The path this book travels passes through the villages of Web standards, accessibility, and contemporary technologies like Ajax, APIs, Flash, and microformats. You’ll find the big ideas behind these technologies and real world examples, illustrating that you don’t have to compromise the user experience to create search engine friendly, findable websites.
Although this book illuminates a broad range of findability strategies, one common theme pervades:
Web standards + compelling content = improved findability = more successful sites You’ll find even more findability guidance on the book’s companion website (buildingfindablewebsites.com) including 5 bonus chapters.

Table of Contents:

Chapter 1 Introducing Findability
Chapter 2 Markup Strategies
Chapter 3 Server-Side Strategies
Chapter 4 Creating Content that Drives Traffic
Chapter 5 Building a Findable Blog
Chapter 6 Adding Search to Your Site
Chapter 7 Preventing Findability Roadblocks
Chapter 8 Bring Traffic Back With a Mailing List Chapter 9 Putting Findability Into Practice Index

Book review: The Rise of Modern Business in Great Britain the United States and Japan Second Edition Revised and Updated or Professional Communication Series

Magic Lantern Guides: Sony DSLR A700

Author: Peter K Burian

Anyone who buys this superb Sony semi-professional camera will want to try out every one of its awesome features. The 12.24 MP Exmor™ APS-C size CMOS imager, with on-chip noise-canceling before and after A/D conversion, provides over 12 million pixels. A Dynamic Range Optimizer with Advanced Auto mode allows you to select any of 5 dynamic range optimization (DRO) correction levels; Super SteadyShot® Image Stabilization has built-in technology that moves the image sensor in response to camera shake, reducing blurs. Magic Lantern shows photographers how they all work!